Hi, I’m Farnaz, founder of Friday HR. I bring SME businesses the strategic people expertise of an HR Director—only when you need it.

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Whether you need a one‑off sounding board, a project lead, or a part‑time retained partner, I remove the HR admin drain and elevate people strategy to drive your business goals.

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Think of me as your fractional People Director: • Laying robust HR foundations that scale with you. • Defining an employer brand and proposition that attracts top talent. • Reshaping teams and culture through change and growth.

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I also coach leaders and managers at career crossroads—tackling imposter syndrome, building confidence, and creating clarity as they step into new roles or ventures.

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With a background in retail, fashion and communications, I understand the pace, commercial thinking and creativity needed to thrive in  today's competitive landscape.